AIR is a branded entertainment events agency that weaves corporate brands into the fabric of social, youth & entertainment culture.

It is a quintessential requisite of modern advertising to fuse a brand with what is important to an individual. 
Banks can crumble, wars can wage, but the ancient influence of a musical beat will eternally resonate with a human soul. 
Entertainment is relevant. Let AIR immortalise your brand.

FRIENDS OF AMSTEL - CAPE TOWN 2024

FRIENDS OF AMSTEL - CAPE TOWN 2024

“If you move from being a commodity product to an emotional product, through to the real attachment and engagement that comes from creating an experience, the degree of differences might appear to be quite small but the results are going to be much greater.” 

- John Russel, Vice President, Harley Davidson-Alejandro Jimenez

THE FIVE
CORE ELEMENTS
OF AIR AGENCY

EXPERIENTIAL EVENTS AGENCY
OWNED EVENTS
SPONSORSHIP MANAGEMENT
TALENT BOOKING & MANAGEMENT AGENCY
OWNED ON-TRADE OUTLETS

JOHANNESBURG

Gauteng
South Africa

YOU NEED AIR

The team behind AIR has unique insight straight into the hearts, minds and wallets of the consumer, from a lifestyle perspective.